COOKIES POLICY
Last Updated: June 2026
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device on return visits and remember certain information about your preferences or activity.
Cookies can be first-party (set by us directly) or third-party (set by external services we use, such as analytics or advertising tools). They may be session cookies (deleted when you close your browser) or persistent cookies (which remain on your device for a set period or until you delete them).
2. How We Use Cookies
We use cookies on linkhealthcare.ie for three purposes: to make the website function properly, to understand how visitors use our site, and — where you consent — to show relevant advertising. The categories are explained in detail below.
Strictly Necessary Cookies (Always On — No Consent Required)
These cookies are essential for the website to work. They enable core functions such as page navigation, secure areas, and online booking. You cannot opt out of strictly necessary cookies as they are required for the site to operate.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| PHPSESSID | linkhealthcare.ie | Maintains your session state across pages | Session |
| cookie_consent | linkhealthcare.ie | Stores your cookie consent preferences | 12 months |
| wp-settings-* | linkhealthcare.ie (WordPress) | Saves user interface preferences for the CMS | 12 months |
Analytics & Performance Cookies (Consent Required)
These cookies help us understand how visitors interact with our website — for example, which pages are visited most, how long people stay, and where they arrive from. This information is aggregated and anonymous. We use this data solely to improve the website and our services.
We use Google Analytics for this purpose. Google may transfer data to servers outside the EEA under Standard Contractual Clauses. You can opt out globally via the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes unique users by assigning a randomly generated ID | 2 years |
_ga_* | Google Analytics (GA4) | Maintains session state for Google Analytics 4 | 2 years |
_gid | Google Analytics | Distinguishes users; stores and updates a unique value for each page visited | 24 hours |
_gat | Google Analytics | Throttles request rate to Google Analytics servers | 1 minute |
Marketing & Targeting Cookies (Consent Required)
These cookies are set by the Meta Pixel (Facebook/Instagram). They allow Meta to record actions you take on our website and may be used to show you relevant Link Healthcare advertisements on Meta platforms and to measure the effectiveness of those ads.
Meta may transfer data to servers outside the EEA under Standard Contractual Clauses. You can manage your ad preferences at facebook.com/ads/preferences.
Important note: As a healthcare provider, we do not use the Meta Pixel to target individuals based on health conditions or any sensitive personal data. Our ads are general service awareness only. |
Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_fbp | Meta (Facebook) | Used to deliver and measure advertising via Meta products | 3 months |
_fbc | Meta (Facebook) | Stores last click attribution from a Facebook ad link | 2 years |
fr | Meta (Facebook) | Used to deliver, measure and improve targeted ads on Facebook | 3 months |
3. Your Cookie Choices
When you first visit our website, you will see a cookie consent banner. You can choose to accept all cookies, accept only strictly necessary cookies, or customise your preferences by category. You may update your preferences at any time by clicking the “Cookie Settings” link in the footer of our website.
You can also control cookies through your browser settings. Browser-specific guidance:
- Google Chrome: support.google.com/chrome/answer/95647
- Mozilla Firefox: support.mozilla.org/kb/cookies-information-websites-store-on-your-computer
- Apple Safari: support.apple.com/guide/safari/sfri11471/mac
- Microsoft Edge: support.microsoft.com (search “delete cookies Edge”)
4. Legal Basis for Cookie Processing
Under the Irish ePrivacy Regulations (SI 336/2011) and the GDPR, our legal bases are:
- Strictly necessary cookies — Legitimate interest (Article 6(1)(f) GDPR). No consent required.
- Analytics cookies — Consent (Article 6(1)(a) GDPR). Only set after you consent.
- Marketing cookies — Consent (Article 6(1)(a) GDPR). Only set after you consent.
5. Changes to This Notice
We may update this Cookie Notice from time to time. The “Last Updated” date at the top of this page will reflect any changes. Where changes are material, we will reset your cookie preferences and ask for consent again on your next visit.
6. Contact Us
If you have any questions about our use of cookies, please contact our Data Protection Officer:
Data Protection Officer — Link Healthcare Limited Email: dpo@linkhealthcare.ie Phone: +353 21 201 1752 Address: Unit 1, Westpoint Business Centre, Link Road, Ballincollig, Cork, Ireland. P31HF29 Data Protection Commission (to make a complaint): forms.dataprotection.ie/contact | Tel: +353 761 104 800 |